Embrace Adventures CIC is led by founders Jude Palmer and Paul Mackenzie. Having led successful outdoor businesses (Run Surrey Hills and Adventures Swims) they have joined forces to bring all their favourite adventures under one roof.
Jude Palmer
Jude is at her happiest when out in the great outdoors, having an adventure however big or small and with other people. She grew up spending every moment sailing and making dens in the woods and that set the scene for a lifetimes need for fresh air and mountains. Amongst other things, she is a Summer Mountain Leader, Open Water Swim Coach and Trail Running Coach and loves mixing them all together for weekends away especially when it involves swimrun. Her experience as a Change Management Consultant and business coach means she brings great skills to setting up activities and projects for clients. Her favourite night out would involve a tent, a map and a sunrise. She takes great delight in helping people achieve things they didn’t think they could.
Qualifications:
- Summer Mountain Leader
- Trail Running Coach
- Open Water Swimming Coach
- Open Water Lifeguard
- Outdoor First Aid Trained
- Mental Health First Aider
- NNAS Tutor
- RYA Level 2 Powerboat license
Paul Mackenzie
Be it a gentle hike, an open water dip a longer swim or a multiday adventure, Paul loves sharing his skills, experience and enthusiasm for all things outdoors. Whatever the weather, whatever the season, there is always something where Paul relishes the opportunity to coach, guide or just support individuals and groups discover and enjoy themselves. When not working with the business he has a passion for white water kayaking, swimrun events and has a few challenge swims he is training for. Prior to Embrace Adventures, Paul ran a London based business consultancy firm for 20+ years. Where building and motivating high performing, engaged and focused teams was central to their success. This allows Embrace Adventures to deliver corporate experiences where the result is far beyond merely the individuals’ enjoyment and enhance overall team performance. He also makes a mean Rock Cake!
Qualifications:
- Lowland Leader
- Open Water Swimming Coach
- Open Water Lifeguard
- Outdoor First Aid Trained
- Mental Health First Aider
- Paddlesports Instructor
- RYA Level 2 Powerboat license
Both Paul and Jude are fully insured and DBS checked. This applies to anyone Embrace Adventures employs to support the delivery of activities.
CIC stands for Community Interest Company and is set up to primarily benefit the community it serves. This is something that is really important to Jude and Paul as it means they can provide free to user activities to those people who may not historically be able to access them.
